Park Hotel Alexandra was officially opened on 4 November 2015. The hotel is developed and owned by Chip Eng Seng Corporation - the company's first hospitality asset. The 442 guestrooms and suites hotel is located in the Queensway area, beside IKEA's Alexandra store.
The event began with the traditional ribbon cutting and lion eye dotting ceremony on the ground floor. After which, all guests moved to the pool deck where the main launch ceremony was held. Boasting a 25-metre infinity pool, we had to devise a plan to build the main event stage on the pool itself.
The main launch ended with a two-minute pyrotechnics show coupled with the use of coloured lasers and extensive lighting effects which blended in perfectly with the breath-taking view of the southern ridges in the distance.